About Ogo
Ogo is a Bhutanese-owned booking app for Thimphu's registered taxis. It connects a rider with a nearby taxi at the fare BCTA sets, shown before anyone sets off.
Why it exists
Taxi fares in Thimphu are set by law: BCTA's rate per kilometre. On the street, the price is usually whatever gets agreed at the window. A rider who doesn't know the going rate can pay more than they should, and every ride starts with a negotiation.
Ogo puts the approved fare on the screen before the ride, so there's nothing to argue about. Drivers get riders sent to them in their quiet hours, on top of the passengers they already find on the street.
What it is, and isn't
Ogo is a booking app, not a taxi company. The taxis belong to their drivers, who hold their own licences and run their own business, as they do today. Ogo finds them riders, and finds riders a taxi.
Ogo never handles the fare. Riders pay drivers directly, in cash or by QR. It runs in your phone's browser: nothing to download.
What we hold ourselves to
The price shown is the price paid
BCTA's fare, worked out before the ride. It can go down if a trip ends early, never up.
The whole fare goes to the driver
Riders pay drivers directly. Ogo earns a commission from drivers' credit, never by adding to the fare.
Registered taxis only
BT plates and Professional Driving Licences, checked by a person before a driver goes online.
Plain answers
When Ogo can't do something (price a trip, take a booking), it says why, rather than guessing.
Where it's at
Ogo is getting ready for a pilot with a small group of Thimphu taxi drivers. Thimphu comes first; other towns later.
If you drive a registered taxi, you can sign up now. The details of fares, payment, safety and your information are on How Ogo works.